Group travel history meets AI and LLMs
We'll show you how to use AI/LLMs to find your buyers online
Integrating AI and LLM into tourism marketing
HISTORY
Since the 70s the US group tour market was driven by WW II retirees. US social & travel clubs - 29ers, 39ers, Disney retirees, Ford retirees, Telephone Pioneers of America, Gad Abouts, Sun Shiners, Road Warriors, Golden Agers and 1000s more were marketed to by an elite American tourism association. The groups that are left- are just clicks away.
In the 80s, the group leader market arrived in a fury as an elite American tour association's board member - removed its group travel buyer data from the association and started a newspaper; now a magazine, and a series of 60 + group travel shows. This was not a crime. Courts held - copyright law did not apply to the database. No laws were broken.
Future
Advanced Google queries, Perplexity, GPT5, MS Word with co-Pilot do not capture data points with useless influencers by the thousands. Those, are on an ' industry list ' which has been sold thousands of times. Our intelligent web scrapes and defined searches aided by agents of AI - only capture touring travel groups with digital footprints.
Embrace tech and determine your DMOs future. Our solutions page and U Tube Video will change the way you approach the group market going forward. The data you capture with your directives is better than any other mail or e mail listings because the criteria set for the scrape is determined by you and your work project goal. A individual defined search is usually 5 words or more. Our U Tube video shows search results and how to refine the search. A malleable search is required.
Driven by AI features in GPT5, Windows 365 with Co Pilot and other LLMs, a query should deliver only the buyers and their host organizations that are active. Our evolution as a tour company is the evolution of group sales. Our 30+years in direct group leader marketing can help you develop your buyer database as unique as your destination. See our solutions page.
Best sales possible and regards,
Robert Bennett
